Regression under the “small n$, large p” condition, of small sample size n and large number of features p in the learning data set, is a recurring setting in which learning from data is difficult. With prior knowledge about relationships of the features, p can effectively be reduced, but explicating such prior knowledge is difficult for experts. In this paper we introduce a new method for eliciting expert prior knowledge about the similarity of the roles of features in the prediction task. The key idea is to use an interactive multidimensional-scaling (MDS) type scatterplot display of the features to elicit the similarity relationships, and then use the elicited relationships in the prior distribution of prediction parameters.